Establish your email marketing goals:

It can be tempting to simply sign up for an email marketing tool like ( https://www.getresponse.co... ) and start sending your first campaign.

But before jumping in head first, it’s worth taking a minute to think about your goals and what you really want to achieve with email, as that will dictate the type of campaigns you send, who you target, the content you include, and how you measure success.

Email should be an important component of every digital marketing plan because of its effectiveness in driving conversions and building brand loyalty.
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